Is women’s health really going mainstream? I’m not so sure. Personally, I’m happy to see women’s health issues getting any kind of attention. Or money.
I have a sort of visceral dislike of the color pink myself—radical potential of embracing traditionally feminine symbols aside—so I don’t particularly enjoy seeing it on every other damn product at the store. But I also think criticizing campaigns like these is premature and short-sighted, particularly when women’s health is so manifestly neglected in science, research funding, and social policy around the world.
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Think About Pink
What message are girls really getting from breast-cancer activism?
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Fast-forward to today, when, especially during October, everything from toilet paper to buckets of fried chicken to the chin straps of N.F.L. players look as if they have been steeped in Pepto. If the goal was “awareness,” that has surely been met — largely, you could argue, because corporations recognized that with virtually no effort (and often minimal monetary contribution), going pink made them a lot of green.
Continue reading… NYTimes
